Then there’s the menu, which is typical of Sony – deep and confusing.

If you have large hands, you may need to invest in one of the many grips available, so your bottom finger can rest on something. Other notable features include a flip-out touchscreen LCD (admittedly with rather limited functionality), dual memory card slots, 5 axis image stabilization, Wifi NFC and Bluetooth, and a weather-sealed body.Īll this adds up to a near-perfect mirrorless camera – so what about the downfalls of the Sony a7III? There are only a few small things, and mostly they’re related to Sony in general.Įrgonomics will take a little getting used to, especially if you come from a DSLR. With AF handled entirely by the camera, you’re able to concentrate on the scene. If you’re used to long DSLR-like battery life, the Sony a7III is leagues ahead of every other brand of mirrorless cameras in this department.Ĭompare this with even the very best that the other brands have to offer, and you’ll soon realise how far ahead of the industry Sony is with their technology. Then there’s the battery life – this was the biggest jaw-dropper for me, and allows me to shoot a 1,700-ish photo wedding on just one battery! That’s way more than even the newest Nikon mirrorless cameras. Silent shooting isn’t anything new on mirrorless cameras in 2023, but the sheer level of customization options on the a7III means you can quickly dive in and out of it at the touch of a button. If you’re a wedding photographer, or simply someone who appreciates the ability to shoot 100% silently, Silent Shutter Mode on the a7III will help you achieve those perfectly candid captures. Locking onto a subject’s eye ball in the frame and staying glued to it until you’re ready to take the photo, Eye-AF is a feature on the Sony a7III that will have you wondering how you shot photos of people (or animals) without it before. With 693 phase-detection AF points offering a 93% image coverage, real time eye-AF and 10FPS, any subject you miss will be down to pure user-error!Įye-AF, a feature now common on all recent Sony alpha cameras, is akin to black magic. I can shoot all day at ISO 6400 if necessary, where images are impressively clean, with noise only creeping in slightly at ISO 12,800.Īs for auto-focus capabilities, prepare to be blown away. If you’re used to incredible high ISO performance coming from a flagship DSLR, you won’t be disappointed with the 50 all the way up to 204,800 ISO of the a7III. Under the hood, everything revolves around a glorious Sony 24.2 MP BSI full frame image sensor, which produces sharp, vivid and contrasty JPEGs and RAW files, with tons of dynamic range. Sitting underneath the megapixel monster a7RIII/IV and the speed demon a9, two expensive cameras that, although enticing, are rather specific in their usage, the a7III offers class-leading technology at a surprisingly affordable price (see latest discounts here). It has its quirks, but for the most part, it’s ideal.ĭespite being the company’s ‘entry-level full frame’ camera, the Sony a7III is still the model that’s caused the most waves in the camera industry since its release in February 2018. If you’re thinking about switching to Sony, or contemplating a move to mirrorless from DSLRs, don’t waste your time any more – the Sony a7III is pretty much your perfect full frame mirrorless camera. If there was ever a camera that caused the most photographers to switch to a mirrorless system, this is most certainly it. Make no mistake – the Sony a7III is the camera that started a revolution.

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